Projects completed: Marketing and branding through the use of physical and digital graphics and other marketing collateral. Social media management, as well as project and event coordination as needed. eCommerce and web management through the use of WordPress, GoDaddy and other accompanying programs and systems.
Branding Journey
I undertook a comprehensive approach to elevate the Di Biase brand visually, both online and offline, contributing significantly to brand awareness at both a local and national level. Crafting captivating digital collateral and print materials such as flyers, stickers, and business cards, each design piece exuded elegance and quality, resonating with the global audience. By creating engaging social media content and orchestrating targeted email campaigns, we not only drove traffic to their website but also fostered a loyal community of hair enthusiasts. Furthermore, the development of educational courses positioned Di Biase Hair USA as an industry leader, further enhancing their reputation and authority. This integrated approach to design translated into tangible financial success, solidifying their position as a market leader in the hair extension industry.
Premium E-Commerce Store
Embarking on a journey of digital transformation, Di Biase Hair USA entrusted me with the task of bringing their brand to life in the virtual realm. Through meticulous web design, I curated a seamless online experience that mirrors the elegance and sophistication of their premium hair extensions. At the heart of the website lies a uniquely positioned e-commerce store, meticulously crafted to streamline the shopping experience for customers. Additionally, I integrated a designated login portal tailored exclusively for stylists, granting them access to view special pricing information. With a fusion of creativity and functionality, I’ve not only elevated their online presence but also empowered their business to thrive in the digital age.