Helped shape the direction of the HomeGrown Leadership brand so the message felt clear, grounded, and aligned with Joe’s work.
Designed a professional website to showcase Joe LaRussa’s leadership philosophy, services, and experience.
Organized the content so visitors could quickly understand what HomeGrown Leadership offers and who it is built for.
Strategized for a solid online foundation that helps the brand feel credible, intentional, and ready for future growth.
Designed polished event flyers to promote upcoming OWOA events with clear details, strong visuals, and a professional look.
Created custom branded background graphics to support the event experience and make the visuals feel cohesive.
Created promotional social posts to increase visibility, share event details, and keep the audience engaged online.
Brand Story: I took a comprehensive and creative approach to elevate the Di Biase brand both online and offline, enhancing brand awareness locally and nationally through elegant digital collateral, print materials, engaging social media content, targeted email campaigns, and educational courses. This strategy not only drove website traffic and built a loyal community but also solidified Di Biase Hair USA’s reputation as an industry leader and contributed to their financial success in the hair extension market.
E-Commerce Store Creation consisting of Individual Client Only Login System. Website built to support and represent:
Built a custom WordPress store to help customers shop products online and give the brand a stronger digital sales channel.
Created and managed social content to keep the brand visible, active, and connected with its audience.
Designed and sent promotional emails to support product launches, seasonal campaigns, and ongoing customer engagement.
Created flyers, branded graphics, and promotional materials to support both online marketing and in-person sales efforts.
"Aleks’s work on our website and online store was exceptional. We are in the beauty business and have over 500 individual SKUs, with multiple tiers of hair extension styles and accessories. Aleks embraced the creative and technical complexities and developed an attractive, reliable, and user-friendly site and shopping experience. Highest marks."
Created a thoughtful visual identity that felt calm, professional, and aligned with the heart of the therapy practice.
Designed a polished website that clearly communicated the practice’s services, values, and welcoming approach to care.
Created supporting brand pieces and graphics to give the practice a consistent look across digital and printed touchpoints.
Organized the website messaging so potential clients could quickly understand who they serve, how they help, and how to take the next step.
Brand Story: Based in Northville, Michigan, Healing Connections Therapy entrusted me with the task of crafting their entire branding journey, from the logo to the website and all accompanying materials. With meticulous attention to detail, we embarked on a mission to expand their presence within the therapy community.
Through a cohesive visual identity, including a striking logo and unified branding across digital and print platforms, Healing Connections Therapy has not only solidified its identity but also emerged as a trusted resource in Northville and beyond.
"Aleks did an incredible job on my website and I am so appreciative of her work! She pays attention to details and asked for my preference on parts of the website I would have never even thought of. She went the extra mile to make sure that my wants came through on the website and that it best portrayed myself and my business. I highly recommend Aleks to anyone needing help with a website!"
"I approached Aleks for assistance with my construction company's website, having no idea where to start. Aleks went above and beyond to bring my vision to life, also designing my company logo, t-shirts, and signs. She provided multiple options and ensured my satisfaction with the final products. Throughout our collaboration, I felt my opinions and thoughts were genuinely valued. Alex's attention to detail and professionalism made me very glad I chose AH Web & Design for the project."
Brand Story: With the logo and branding crafted, J&P Home Construction embarked on a journey to amplify their presence in Metro Detroit. Their visually captivating design and cohesive branding across digital and print platforms have not only fortified their identity but also established them as a trusted name in local construction. The setup of GMB (Google My Business) and creation of eye-catching car magnets have extended their reach and visibility, contributing to their success in reshaping Metro Detroit’s home construction scene, one project at a time.
